Memoir Craft
Where to Begin: The First Conversation of a Memoir Project
Most memoirs are not lost for lack of material. They are lost in the first hour, when the wrong questions get asked. Here is what the first...
Family Legacy
The Book That Only You Can Commission: A Memoir of a Parent
Every family has a person whose story deserves to be a book. Usually only one person in the family knows they need to commission it before i...
Founder & Business Stories
Why Founders Write Books (and Why Most of Them Should Not Write Them Alone)
The founder book has become a category of its own. Done well, it defines a career. Done alone, it usually never gets finished. Here is why.
The Ghostwriting Process
What Twelve Months With a Ghostwriter Actually Looks Like
Clients often ask what a ghostwriting engagement actually looks like week to week. Here is the honest month-by-month picture.
Publishing & Print
Traditional, Hybrid, or Self-Published: The Honest Comparison
Every author eventually has to answer the same question: which publishing path is right for this book? Here is the version of the answer wit...
Interviews & Voice
How to Sound Like Yourself on the Page
The single most common fear about hiring a ghostwriter is: what if the book does not sound like me? Here is what actually determines whether...